DECIEM | The Abnomal Beauty Company

Chemistry tool
• the abnormal lab •

DECIEM is a science-first brand. That’s why each product concept begins in our lab and not in a marketing department. With a dedicated commitment to innovation, our lab is made up of 25 (and growing) happy Biochemists who are continuously exploring and creating to bring you even more good things. We’ve decided to open up our lab for visits as soon as it’s safe to do so. We’ll share details on how you can come and say hello soon :-)

Clinical Formulations with Integrity.
Bird's eye view of The Ordinary Caffeine Solution 5% EGCG
Swatches of The Ordinary Bright Set

Let It be Bright!

The Bright Set from The Ordinary is composed of four products to gently cleanse the skin, target the look of dark circles in the eye contour, promote radiant, healthy-looking skin, and provide mild exfoliation for visible clarity.

DECIEM community fund

DOING THE RIGHT THING.

We believe that beauty is between us and the world around us. That’s why we’re continuously working to have a positive impact on people, animals, and the planet. You can read more about how we respect small and big things here.

Now Vegan!
Think of HIF Cleansing Conditioners as dry cleaning for your hair, only with water. In one simple, gentle step, HIF deep cleanses with cleansing fractions instead of common detergents while a long list of conditioning technologies leave the hair in prime condition.